: TEORIA Y ESTRUCTURA DE LAS RELACIONES PUBLICAS ( ) by JORDI XIFRA and a great selection of similar New, Used. Libros de Segunda Mano – Ciencias, Manuales y Oficios – Derecho, Economía y Comercio. libro teoria y estructura de la relaciones publicas de jordi xifra. Jordi Xifra is professor at the Faculty of Tourism and Communication of the He is the author of Teoría y Estructura de las Relaciones Públicas (Theory and.

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Grupos de influencia more. Regarding the fascist period, what stands out is the unique, anti-propaganda staging, a far from the fascist cinema of the age, and more characteristic of documentary cinema.

Liberation public relations more. La Responsabilidad social como atributo diferencial en la imagen corporativa: From this standpoint, The Ramparts We Watch founded a genre and constituted one of the clearest precedents of public relations war films in America.

El caso del vuelo AF more. Be the first to review this item Amazon Best Sellers Rank: Visual-spatial intelligence in propaganda and public relations discourse: A case study of teaching pr in the informational society more. Write a customer review.

A cocreational model for museum public relations more. Share your thoughts with other customers. The aim of this paper is to analyze pkblicas of the least known periods of Italian director Rober-toRossellini’s career — the fascist trilogy and his educational project for TV — as a paradigm of visual-spatialintelligence, and show their contribution to the construction of a theory of film discourse in publicrelations.


Internal public relations and nations: Experiencing Public Relations International Voices. English Choose a language for shopping.

Jordi Xifra

If you are a seller for this product, would you like to suggest updates through seller support? In last thirty years, public relations theory has been developed through the contributions of the American scientific community. By contrast, the films that form part of his educational project make them public relations techniques in the terms understood by filmmakers from the British documentary movement and PR practitioners like John Grierson.

New historiography and other relevant stories more. Information subsidies” and documentary functions of Spanish ministries online press rooms more. The nuanced critical reinterpretation of the past in novels, depicted through the eyes of fictional characters, provides a fresh perspective on the ways in which public relations was deployed by colonial political and business establishments and, more significantly, how subaltern publics used their own communication strategies to fight back.

Even more important is the ability of art to express moral outrage, especially when giving voice to muted interests. Companies paradoxes when settling corporate culture basis in a global and multicultural European market more. Public relations Review, 42 2 Amazon Advertising Find, attract, and engage customers. Paradigmas comunicativos y responsabilidad social more. A comparative study of required public relations skills in the educational systems of United States and Spain more.

Los think tanks more.

The aim of this paper and its relevance to public relations is to examine whether and how visual communication can publicize and frame a military event, the character of military leaders, and warfare as a generic aspect of democratic self-governance.


The Spanish Civil War occupies a very relevant place in the collective memory of Europeans. This site uses cookies. It opens up a radically different methodology for studying the history of PR by looking to contemporary works Sound branding has been eventually used to recognize the brand and associated with certain values.

Public Relations and Political communication. Think tanks and advocacy tanks as political communication actors Think tanks —basically American phenomenon or, at most, Anglo-Saxon although his development in others countries is notable— can be considerate special publics in corpo This paper proposes that rhetorical, discursive art can contribute impact to public relations efforts, by focusing attention, making issues public, and making informative, framing, and democratizing statements.

Jordi Xifra | Pompeu Fabra University –

New media and public relations. The influence of Lucien Matrat amd Albert Oeckl more. Music can transmit brand values through interactions based on emotional experiences. Government roles in emergency communication response more. Respecting human rights as an ethical public relations strategy more.

Media relations in Catalonia: Expanding the Spectrum of PR and Race more. The Ramparts We Watch: